Mark has a background in software systems design with a specific focus on combining technical delivery with the needs of the customer.
Expertise
Typical focus: Data science, Data engineering, Software development and integration.
Mark has worked in loyalty and customer engagement advisory and technology support businesses for over 20 years and has significant experience of technology, digital product development, strategy, planning and marketing.
Mark has extensive technical experience in building customer-focused marketing programmes for global clients in many sectors, including financial services, hospitality, retail, FMCG and telecommunications.
Mark has held senior positions with Carlson Marketing, Aimia and EagleEye.
Prior to joining Tecsa, Mark worked on early-stage client projects in Australia and New Zealand.